Stop selling square footage. Start selling agility. The traditional office lease is the "landline" of the real estate world: static, rigid, and tied to the past. Modern occupiers are demanding a "smartphone" experience—a managed office solution that updates, scales, and removes friction in real-time. In our latest blog, we break down why the hotelification of the office is the key to unlocking 20% rent premiums and why flexibility is actually a landlord’s most powerful tool.